The FIRST precision gel eyeliner pen from Benefit! Incredibly easy to apply, They’re Real! The Push-Up applicator makes for a flawless line. The special shape of the custom-angled, flexible tip ensures a matte line right at the lash line! Now your eyes look bigger and super sexy. How to use Applying your eyeliner has never been easier. Place the tip at the base of your lashes and slowly guide it along the lash line from the outer or inner corner of your eye.