Say goodbye to eyelash curlers! Roller Lash, a real curler for your lashes! What kind of makeup is it for? The eye-opening Hook ''''n'''' Roll™ brush grabs, separates, lifts and curls eyelashes for wider eyes, while the instant curve-setting formula holds for 12 hours. Contains provitamin B5 and serin, ingredients known for their lash-conditioning benefits. How to use Your eyelashes don’t really enjoy the eyelash curler, you have to admit - it’s uncomfortable. Apply Roller Lash with a wiggling motion from the base to the tip of lashes. Repeat across your lash line, making sure to catch every lash. Curves that go on forever! Now available in two shades: black and brown!