Limtless Lash Mascara

No Smudge / Long lasting

I wasn’t even looking for mascara, but a rep sold me on this brown mascara. Comes right off when I cleanse regularly and it lasts all day and does not smudge. My new fav. Pic is after I played soccer 2hrs from 6am in the morning when I put it on and went through a FULL day of work and working out. an

when I say home run I mean I use this mascara almost every single day I love the fact that they have black and brown. when I wear brown mascara really gives me that natural look and ilia was able to really give us this gorgeous brush that's able to keep our lashes from clumping while giving us the volume and the length we want

My dream mascara

The best mascara I've ever used!! No clumping, and SO easy to apply. I think the brush is the real game changer, it separates, coats, and lengthens lashes so well. I also love the thinner formula, it coats my lashes really well. It feels weightless. Just remember it's not waterproof, so don't rub your eyes while you're wearing it:)

Meh

I bought this because I had heard great things and was excited when they came out with a brown version. Unfortunately, I really hate the formula and find that i'm always wearing it underneath my eyes by the end of the day. I don't get the length and volume I'm looking for and if my eyes water at all it runs everywhere. This does sit at the bottom of my makeup bag and never get touched.

10/10 would recommend! I get allergic reactions to most eye products but this one was amazing. Great length and volume and super easy to remove with makeup remover or even water

Good if you’re looking for something less dramatic

I received a free sample of this product from PinchMe. After using it I think it is a very good product. The formula for me was very lightweight and didn’t smudge or flake, which is what I look for in a mascara. If you’re looking for an every day mascara that is not dramatic then this is the one for you. It does lengthen, lift and separate the lashes but gives a natural defined look. I also like that it has dual sided brushes and it’s easy to remove at the end of the day/night.

Loved it BUT irritated my eyes

Loved it this mascara. It isn't clumpy and is a good mix of lengthening and thickening. I had to stop using it unfortunately because after using it for a few days I noticed my eyes were getting increasingly irritated. I bought it again almost a year later, based on reviews, not realizing it was the same mascara. I loved it for a few days and it started irritating my eyes again so I had to toss it. I don't think any other mascara has ever done this to me so I'm not sure if there is an ingredient in the mascara that isn't in most others? If it wasn't for this then I would 100% recommend.

This product is so long lasting, it keeps your lashes long and curled and it doesn't smug. I wear this for practice and games, it doesn't run down and it is so worth the money.

My Favorite Mascara

I love it! Very smooth and doesn’t clump, the only thing I don’t like about it is that the wand is kinda hard to use, but other than that I love it!

The best brown mascara!

I am really enjoying this mascara- I’ve tried a billion and this is my first choice ! The color is beyond pretty and never clumps

Formula crumbles

I bought this because my holy grain Clinique mascara doesn’t come in brown and I really wanted a brown tubing mascara that can only be removed with warm water. This Ilia mascara sadly is not a replacement at all. The plastic wand is very spiky and it’s a log process to use it and get a good result. But I could live with that if the formula were better, but it’s not. It starts to crumble through the day so I have little brown bits of mascara fall out. At this price it should be bulletproof.

I was excited to try a brown mascara because it matches my hair better than the black ones! This mascara was great and the brush did work well to make my lashes look longer. It didn't irritate my eyes and was easy to remove!